Business Increasing Maintain Growup Details

Introduction to Business
For instance, if a prospect begins to pause in making a final decision, the salesman steps in and closes the sale. Similarly, if the facial expression of the prospects indicate willingness, it is time to close the sale. If the tone of the buyer is low, even then the sale can be closed without offending the customer. The salesman should congratulate the prospect on the close of the sale and appreciate him on his good judgement.
7. Follow up. When the prospects signs the order, the sales process does not finally end here. A salesman should follow up in the supply of goods or service as per conditions of the order.
4. FUNDAMENTALS OF SUCCESS IN SALESMANSHIP
Salesmanship is highly skilled profession. A person who is to learn the art of inducing prospects to buy goods which benefits both the seller and the buyer, is a most difficult job. A salesman before entering this profession must be carefully scholar in the fundamentals or principles of success in salesmanship. The main requisites or fundamentals of success in salesmanship are: (1) Knowledge of self (2) knowledge of product (3) Knowledge of company (4) Knowledge of customers and (5) Knowledge of technique of selling. These fundamentals are now discussed in brief.
Knowledge of self. A promotional salesman should have a
fair assessment of himself. He should be conscious of his good points
in persuading the customer to purchase the goods. He should avoid
the display of his weaknesses, if any.
Knowledge of the product. A successful salesman should
have full knowledge of the nature of the product. He should be well
equipped to answer the questions about the quality, prices,
usefulness, comparison with other similar products etc. raised by the
customers.
Knowledge of the company. A salesman is required to have
full information about the product and the company which he
represents. A customer is impressed if the company has a long
standing in trade and is operated to achieve twin objectives of profit
and service.
Knowledge of the customer. An effective salesman handles
his customer very carefully. As a customer is different from an other
customer in his habits, likes and dislikes, a rational salesman,
therefore, deals with them according to the requirements of the
situation. For instance, if a customer shows a liking for a commodity
but by knowing its price decides to leave the shop, the salesman