Saturday, January 9, 2010

How to increase Sale

Before the Industrial Revolution, the goods were produced in wrai quantities. They were sold in the local market without any pnobiem. After the Industrial Revolution, the position is entirely '•Hanged. The goods are produced on large scale. There is a keen among the producers of goods. Each manufacturer tries int outbid other from the market.
With the revolution in the means of transport, the importance of function has further increased. Goods are produced not only for seling in the home market but also in different other countries. There •dc. the manufacturers face stiff competition. The success of business «p* depends as to how well the goods are sold in the market, salemanship is the life blood of a business.
Difference between selling and salesmanship.
Selling. There is a difference between selling and salesmanship. Srting in business refers to the process of transfer of goods or or services to a buyer in exchange for money. Through selling, goods •me services finally flow to the consumers who need them. The important methods of selling are (a) Personal selling, (b) Indirect through media, (c) Sale by inspection, description, samples IS Mail order selling, (e) Hire purchase selling etc.
Salesman ships. Salesmanship, on the other hand, is the ability *» persuade people to buy goods and services. It is an art of persuasion. Salesmanship consists in persuading people to buy •(Nat you have for sale, in making them want it, in helping them to •eke up their minds to purchase it at a price profitable to both.
Importance of Salesmanship.
The importance of salesmanship is recognized everywhere •may. The importance of salesmanship to the manufacturers, consumers and to the community in general is briefly discussed
Mow.
1. Creation of demand Salesmanship creates demand for •he goods. This leads to increase in production and increase in profits manufacturers.

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